The Emmanuel College Guide To Careers In Marketing: Discover The Hottest Careers In Digital and Traditional Marketing

'The Emmanuel College Guide To Careers In Marketing' is a comprehensive resource for discovering today's hottest digital and traditional marketing career opportunities. Whether you are considering switching your career, or just beginning it, this book provides you with an inside look at the many different jobs that are in demand by employers. This book begins by explaining 'what is marketing?' and 'what do marketers do?'. This provides a framework for understanding the many different career opt